Pasture Raised Prime Rib Roast 3kg

The King of Roasts.

Prime Rib is the celebration roast: beautifully marbled, bone-in and built to be the centrepiece of a memorable table.

At Gourmet Butcher, we select pasture-raised beef according to the same principle that guides everything we sell: if we wouldn't serve it to our own family, we won't sell it to yours.

At a Glance

• Tenderness: ★★★★★
• Flavour: ★★★★★
• Marbling: ★★★★★
• Best cooked: Medium-rare
• Best methods: Slow roast, oven roast

Why You'll Love It

Exceptional marbling.

Rich beef flavour.

A true celebration centrepiece.

Simple Cooking Guide

Use a meat thermometer, roast gently and allow plenty of resting time before carving.

Ray's Notebook: Good meat doesn't need disguising. Understand the cut, use the right heat, and give it the time it needs.

Choosing the Right Cut

Choose Prime Rib when the roast itself needs to be the centrepiece.

The Gourmet Butcher Promise

We carefully select suppliers whose farming practices meet our standards and we challenge quality when something doesn't meet our expectations. Maintaining a supplier relationship can never be more important than maintaining your trust.